Mia Mind Music
Promotion & Marketing
254 6th Street, Suite #2
Hoboken, NJ, 07030
Mia Mind Music is an entertainment promotion and marketing company and we're hired by either record companies or artists who have records out. Within our promotion division we are concerned primarily with radio tracking and specialize in working with close to 2000 BDS, CMJ, MediaBase as well as CRC surveyed radio stations across the United States and Canada. The services we provide are broken down into the following arrangements.
Radio campaign packages begin at $800.00 and range to $1600.00 per four week period with advance payment. Radio campaigns usually extend to at least 8-12 weeks. The activities involved in working a radio campaign include tracking and promoting the record to the broadcasters, arranging interviews, stations IDs, contests and promotional "giveaways" with the stations to obtain maximum exposure for the Artist and their recordings. Getting our client's record on the charts is what it's all about. The following radio packages are available:
1) 150 CMJ market broadcasters: $800.00/4 weeks.
2) 150 Commercial, Community, Public and CMJ broadcasters: $1100.00/4 weeks.
3) 400 CMJ market broadcasters: $1,300.00/4 weeks.
4) 400 Commercial, Community, Public and CMJ market broadcasters: $1,600.00/4 weeks.
This does not include the cost of postage or mailers, which are either provided by or reimbursed by the client. Before accepting an assignment our policy is to review the material to assess if it is appropriate for the market our company handles.
Additional services we offer include national press coverage, record distribution, video promotion, Internet services, retail consulting, providing tour merchandise and a state of the art concept and design graphics department. You may retain us to perform each service separately or in conjunction.
The goals of a Press campaign include obtaining features, reviews or articles about our clients and/or their sound recordings with our various press contacts. Press campaign packages begin at $1,100.00 and range to $2,200.00 for each four weeks of service and press campaigns usually extend to at least 12-16 weeks. The following press packages are available:
1) The press retainer is usually $1,100.00 per four week period with one PR staff member assigned to your project. During each four week period we'll target a minimum of 25 and up to 50 press targets across the United States.
2) $2200.00 per four week period to have the full PR team working on your project.
Again, this does not cover mailing costs, which are either provided by or reimbursed by the client (all press kits must be provided by and assembled by the client). Before accepting an assignment our policy is to review the material to assess if it is appropriate for the market our company handles.
We are able to offer national Retail distribution for your CD through our associate, Select-O-Hits Distribution. Select-O-Hits is one of the three largest independent record distributors in the United States with active sales representatives in most major markets. Select-O-Hits maintains accounts with virtually every large record store chain in the U.S. including, but not limited to, Best Buy, FYE, Wherehouse, Strawberry's, and Newbury's as well as non-traditional markets like Wal-mart or Target stores. Through Select-O-Hits' affiliates such as Baker & Taylor and AECS we can provide retail coverage to independent or "Mom & Pop" stores across the nation as well as Internet retailers such as Amazon.com, iTunes or Rhapsody.
We will not only act as your distributor but will work with you as your "co-op" label offering guidance to in-store retail programs and co-op advertising. Mia Mind Music will assist you in creating your retail one-sheet, determining a SRLP, establishing a street-date and placing your record information in the distribution catalogue the stores and sales reps will receive. We'll also send out your promo CDs and one-sheets to the Select-O-Hits sales reps in addition to providing stores with the required amount of promo CDs for any in-store retail programs. In exchange for a recoupable advance of $2,500.00 we not only provide a pipeline for retail placement in record stores but we are also able to advise our clients whom to employ for marketing and promotion for their records and to coordinate the promotion, marketing, advertising and merchandising of the records. Distribution clients are able to recoup this advance from the first monies otherwise retain able by sales through us. Once you've recouped your distribution fee sales thereafter are usually split on a 20%-80% basis during the remaining term of the contract. As well, our clients maintain 100% of the ownership rights to their masters.
Video campaign packages range from $1100.00 - 2200.00 per four week period with advance payment and video campaigns usually extend to at least 16-20 weeks. The activities involved in working a video campaign include tracking and promoting the music video to the broadcasters, arranging interviews, stations IDs, contests and promotional "giveaways" with the stations to obtain maximum exposure for the Artist and their video.
Advertising: Internet banner advertising FEATURED ARTISTS campaigns (includes a 30 day run with a minimum of 25,000,000 impressions) on web sites such as MySpace, YouTube, Facebook.... When the viewer clicks on the banner it takes them to a page that has more information about the artist or their product and enables viewers to direct-link to CDBaby, Amazon.com and/or artists' web site for more information and/or to purchase their products.We also launch monthly INDUSTRY SERVICES FOR INDIE ARTISTS campaigns providing the same exposure. When the viewer clicks on the banner it takes them to a page that has more information about your company and enables them to direct-link to your company's web site for more information about and/or purchase your service and products. The cost is only $700.00. That's a value of less than $.00003 per impression and a great way for you to brand artists or products.
General production services per hour costs: Additional hourly cost based upon client request(s) to supplement any of the above-described services. For example, graphic design of CD artwork, physical retail one-sheet set-up & design, Gracenotes CD data input, Internet banners creation, posters, ads or postcards, additional digital recording(s), conversion(s) and/or editing(s) as well as web site or MySpace design and update(s). COST: $75.00/hr. (minimum of 2 hrs.).
Internet services include setup and design of web sites (beginning at $750.00 for a basic site), tracking and promoting sites, web site updates and graphic design and multi-media services ($60.00/hr.).
Tour merchandise includes setup, design and manufacturing of posters, stickers, T-shirts, hats on other items with a client's name, image or logo. Prices will range according to item and design.
CD FREE PROMOTIONAL CAMPAIGNS
CD Free Radio Campaigns targets Internet radio broadcasters as well as terrestrial radio broadcasters who also stream their programs on the Internet. This includes Commercial, Community, Public and College radio broadcasters. It’s a great way to get radio exposure for your music while saving a significant sum of money on CD manufacturing and shipping. All we need is your MP3 file, your cover artwork and your bio or one-sheet then we’re all set to go.
The activities involved in working a radio campaign include tracking and promoting the release to the broadcasters. During the course of your campaign you’ll receive weekly written report that detail related activity such as rotation levels as well as comments from the stations. Your weekly report will also detail any requests from broadcasters to arrange interviews (both in-studio as well as phone interviews), opportunities for artist station IDs or drops as well as setting up promotional spotlight giveaway programs with the stations to obtain maximum exposure for you and your recording. Getting our client's record on the charts is what it's all about and any copies of these charts that we can obtain will be forwarded to you with your weekly reports.
Campaign packages begin at $875.00 and range up to $1440.00 per four week period with advance payment. Radio campaigns usually extend to at least 8-12 weeks. The following radio packages are available:
1) 200 CD Free Broadcasters: $ 875.00/4 weeks.
2) 250 CD Free Broadcasters: $1,050.00/4 weeks.
3) 300 CD Free Broadcasters: $1,200.00/4 weeks
4) 350 CD Free Broadcasters: $1,325.00/4 weeks
5) 400 CD Free Broadcasters: $1,440.00/4 weeks
CD Free Radio Campaigns Coupled with Internet Banner Advertising is designed to increase exposure and assist in supporting your retail activities. Internet banner advertising campaigns include a 30 day run with a minimum of 25,000,000 impressions on social network sites such as MySpace or YouTube in addition to many, many other entertainment tastemaker web sites. During the course of your CD Free Radio Campaigns Coupled with Internet Banner Advertising you’ll receive weekly written report that detail related activity such as rotation levels as well as comments from the stations as well as bi-weekly ad reports detailing number of impressions and ad clicks.
When the viewer clicks on the banner it takes them to a splash page that has more information about the artist or their product and enables viewers to go directly to CDBaby, Amazon, iTunes and even artists' web sites for more information and/or to purchase their products. The cost is only an additional $700.00 on top of the costs of any of the CD Free Radio Campaign packages. That's a value of less than $0.00003 per impression and it’s a great way for you to brand yourself or music.
Traditional TV/Press/Radio advertising is not only much more expensive but also necessitates remembering all the details concerning you and your music that the consumer needs when they want to purchase your music from a point-of purchase retailer. With Internet banner ads a viewer, fan or potential consumer only needs to look, listen, click and buy. Building your fan base or selling your music couldn’t be easier, more cost effective or yield potential results than this!
1) 200 CD Free Broadcasters with Internet Ads: $ 1,575.00/4 weeks.
2) 250 CD Free Broadcasters with Internet Ads: $1,750.00/4 weeks.
3) 300 CD Free Broadcasters with Internet Ads: $1,900.00/4 weeks
4) 350 CD Free Broadcasters with Internet Ads: $2,025.00/4 weeks
5) 400 CD Free Broadcasters with Internet Ads: $2,140.00/4 weeks
It’s a brave new world with a brave new money saving way of promoting yourself and your music.
So are you finally ready for the future
Past and present clients include (but are not limited to):
+ Men At Large
+ Master P
+ Black Sheep
+ Alex Chilton
+ Tyler Hilton
+ David Peel
+ Larry "Bud" Melman
+ Danny Saber
+ Youth Gone Mad
+ Mr. Dogg
+ Lee Feldman
+ L A Star
+ Tommy James
+ Chris Butler
+ Wolfgang Muthspiel
+ Two Man Advantage
+ Kennedy (MTV)
+ Webster Hall NYC
+ Ghetto Gold
+ Brave New World
I trust this information will be sufficient in determining if Mia Mind Music is the right company to meet your needs. If you have any questions or need any additional information, please do not hesitate to call, email or fax us. We're looking forward to hearing from you.